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30Results

Real businesses. Real map pack rankings. Real phones ringing.

We don't publish numbers we can't stand behind. Every figure below comes from Search Console, Google Business Profile, and Local Falcon rank grids.

01Law · Mid-Atlantic Region

Case Study

A law firm that owned one town and nothing past it

Seventy pages gained position in one reporting period.

The problem

Service and location pages sat on page three and deeper. Metadata was thin sitewide. The firm ranked only near its own office and vanished everywhere outside a few square miles of it.

What we did

A sitewide metadata overhaul first. Then the Core 30 architecture across every practice area and county the firm serves. Each got its own page. Everything wired back to the profile.

30.7 → 11.3Average position, top target keyword
14.4 → 6.4Homepage position, with impressions doubled to 231,000
70 pagesMoney pages that gained position in one period
58 leadsIn a single period: 45 phone actions, 13 form submissions
Google Maps rank grid for a family law practice, top-20 coverage growing from 79 to 103 points
Family law practice, June 18 against July 13. Top-20 coverage grew from 79 to 103 grid points over a wider radius. The firm holds #1 for its top local keyword at every grid point.
02Roofing · South Texas

Case Study

We turned off the ads and the leads kept coming

Paid traffic fell from 65% of sessions to 6%. Organic picked it up.

The problem

Nearly two thirds of site traffic came from paid ads. The business was renting its visibility. Stop the spend, stop the leads.

What we did

We built the organic foundation the site never had. Service pages with schema, real internal linking, profile alignment. Then the ad spend came down on purpose.

65% → 6%Share of traffic from paid, year over year
61.4 → 45.4Average search position across four months
+47%Organic sessions month over month
58 leadsIn June, every one from unpaid channels
Google Maps rank grid for roof repair across a South Texas metro area
Google Maps coverage across a South Texas metro area, on the standard 13 by 13 grid. June impressions hit roughly 20,900, a new high. The March to May plateau sat near 15,000.
03Restoration · San Francisco Bay Area

Case Study

Visible in one city, then visible across the whole Bay

Fourteen positions gained year over year. The ranking radius widened too.

The problem

Rankings held only in the business's home core. Step a few miles out and it vanished from the map. It served a far wider area than that.

What we did

We rebuilt the profile, then built out the service pages. Flood, sewage, water damage, mold, and fire each got their own page. Then we widened the tracked grid across the wider metro to see how far the reach went.

28 → 13.8Average search position, year over year
+50%Calls from the profile, year over year and month over month
+51%Profile interactions year over year, best month of the year
+29%Search impressions over the prior month
Google Maps rank grid for sewage cleanup across a Bay Area service radius, showing top-tier coverage
Sewage cleanup, June 11 against July 7. The July grid was widened on purpose to test a broader service radius across the wider metro. Top-tier coverage held.

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